プレミアム車ブランドマネージャー
#英語を活かす#PR#ブランディング
Company: 日系大手ディーラー企業
Summary
Join one of the biggest dealer networks in Japan and manage their brand activities for their premium vehicle line-up.
Responsibilities
- Implementation advertising strategies for luxury vehicle line-up
-Planning and execution of showroom events
- ALT and BLT marketing management
Requirements
- Marketing experience
- Experience in event management / campaign management / online and offline channels
・ Experience in automotive industry (especially luxury brands)
・ CRM and database management experience
・ Customer segmentation (geographic mapping, social demographics)
・ Familiarity with digital channels (website, SNS, SEM)
・ Experience in brochure / catalog / newsletter / content management
・ Skilled in data analysis and software tools to measure KPIs
・ Understanding of CI and brand building strategies
・ Project management skills, marketing plan setting, budget management
・ Basic market research and questionnaire design, analysis and presentation
・ MS Word, Excel, PowerPoint
所在地: | 日本本社 |神奈川県 (Kanagawa) |
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案件種類: | Permanent |
雇用形態: | Full-time |
最低給与: | JPY ¥7,000,000 |
最高給与: | JPY ¥10,000,000 |