Job title: Digital Marketing Lead
Job type: Permanent
Emp type: Full-time
Industry: Automotive Product Development
Expertise: Dealer Development
Salary: Negotiable
Location: 日本本社|東京23区 (Tokyo)
Job published: 2023-03-16
Job ID: 34500

Job Description



Company: 外資大手完成車メーカー


Join one of the most iconic motorcycle brand in the world and support them in their digital marketing activities to raise brand awareness and estbalish customer journey.
The company is known for their work life balance and high employee satisfaction due to several benefits. 


Plan and execute all digital marketing, including Display, SEM, social media.
Measure and report performance of all digital marketing campaign and analyze results against goals.
Develop and monitor campaign budgets.
Coordinate with advertising agency and media experts to run and improve marketing results.
Work with marketing team to align on marketing priorities, motorcycle launch timing and brainstorm on new and innovative growth strategies.
Work closely with creative agencies to create digital ad assets that communicate our brand message and campaign details
Manage all leads and monitor conversions in order to meet leads goals and set motorcycle conversion goals.
Manage all microsite to make sure they are all following the brand guidelines
Manage Dealer web solution website to make sure all the dealer website details are up to date and update campaigns whenever necessary.
Grow and monitor traffic of the certified pre-owned program website.


BA degree
Fluent English and Fluent Japanese
5-8 years of related experience.
Experience with Microsoft Office; particularly Excel and PowerPoint
Background and expertise in managing and working within data warehouses (POS, Syndicated data, etc.)
Background experience working with Ecommerce retail partners & analytics tied to Ecommerce marketing channels (SEO, OOS, conversion metrics, etc.)
Ability to manage multiple priorities in a constantly changing environment.
Analytical capability that enables leading/coaching/teaching of others Merchandising, accounting, and/or business experience a plus 

Attractive Points

Foreign capital company / 外資系企業, Make use of languages / 英語・中国語など語学を活かす, Global Mobility / 海外転勤あり, Mid-career more than half / 中途入社50%以上

Gym Alowance, additional Health Insurance, Employee Discount on Merchandise, Apparel and Bikes